AI is evolving at pace, and so too is the antitrust debate. AI offers huge potential to deliver consumer welfare gains – better services, greater innovation, lower prices. But as AI adoption becomes more widespread, regulators are increasingly alive to the antitrust and consumer risk: algorithmic and agentic collusion, exclusionary conduct by incumbents, and broader fairness issues, whether assessed as exploitative abuses or consumer harms. Regulators are being asked to perform a dual role – as enforcers and enablers of competition, tasked not only with preventing harms but with fostering fair and competitive AI-driven markets.
This publication brings together our latest thinking on AI-related antitrust and consumer law enforcement. We cover the key trends, focusing on the downstream application level where AI tools are being integrated into our daily lives. Download the full publication below to explore the trends and the practical implications for your business.
Full report
AI, antitrust and consumer law: key trends and enforcement risks

For further information, please contact:
Bruce Kilpatrick, Partner, Linklaters




